Last October, MooBella was featured in a Supply Chain Innovators Blog posting. Now, eighteen months from launching its self-contained premium ice cream vending machine, MooBella reports it has accepted its first round of institutional funding, with a $25 million infusion from W. Health LP, a venture fund managed by Inventages Venture Capital Investment, Inc.
The funding will be used to increase the number of locations of the company’s machine–hopefully, one nearer me–and to build distribution and strategic partnerships.
I could not help but notice the irony of a "health" fund investing in super premium ice cream, but most everything in moderation is apparently good for you (remember Woody Allen in Sleeper).
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