A VC in Vacationland

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Jigsaw Data Corporation has a developed a unique company contact database offering, one that is continuously updated and enhanced by their current customer base.   Jigsaw grows their product offering by sharing and trading their existing records for client and potential client contact databases.  In early 2004, Jigsaw started with less than 100,000 names and today has grown to over 11 million contacts.  With over 700,000 members, an average of 20 names per company, Jigsaw projects global contacts (mostly US based) will exceed 20 million by 2010.

Jigsaw is a contract database; not a complete corporate database.  The Jigsaw data is useful for sales lead development, direct marketing mailings, recruiting, credit/finance, among other applications.  The Jigsaw advantage is driven by the members that join and trade business contacts. The Wikipedia model ensures a continuously expanding and accurate listing database.  A number of my portfolio software company are using Jigsaw daily and find it  a viable “reach” tool for identifying high-end and mid-market company decision makers.  Jigsaw claims that their contact detail is close to 90% accurate; an exceptionally high rate for a notoriously unreliable industry space. 

Jigsaw has one of the largest contact databases in the business, including:

 ·       Email coverage at 100% (most B2B files range between 20-40%)

·        Direct (50%) phone number listings; rest main corporate number

·        100%  actual postal addresses, not only the main corporate address

·        Actual position titles with function code classification

Jigsaw also sells lists to corporations for direct marketing programs, will take an existing data base, cleanse it and return it to the client, and append the old database with new names, phone numbers, addresses, locations, and email addresses.  They will also swap. For example, a customer who offers 100 viable contacts will receive in return at least 100 new Jigsaw-cleansed names.  The customer can then cleanse the received names, re-submit and start the “swapping” process all over again; driving perpetual growth and accuracy.  This is an invaluable tool, seldom found in any contact database.  Jigsaw also offers a fee-based service to cleanse client’s database on a quarterly basis. 

For a start-up hungry to grow their contact database and willing to contribute contacts in return for new ones, Jigsaw is an excellent tool to help a cash-strapped entrepreneur gain potential new customer contacts.

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