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TED is a) a bunch of touchy feely do gooders and liberal environmentalist nuts, b) a force for good in the world, c) an elitist and very expensive invitation-only conference, or d) all of the above. Whatever one thinks of TED, they do come up with interesting "reminders" of what counts in life. Their Charter for Compassion is an example of a reminder which has serious applicability in building a successful start up. It's only one page long, so don't think Book of Job, and give it a read.
So what does compassion have to building a start up? Simple. The golden rule, the basis for the Charter for Compassion, is a great way for the founders to view how best to manage a growing company. You will need a lot of sacrifice and loyalty to build a successful company. You must be willing to jump in and work side by side with all team members to make it happen. For example, you should not ask them to "stay late" and finish stuff if you are not willing to do the same.
You get the idea–do unto others as you would have them do unto you. If anyone has a better way of getting the extra effort you will need from your entrepreneurial partners to be successful, let me know.
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