A VC in Vacationland
Seeking the next gen supply chain technology breakthroughs
recent posts
- The Role of Generative AI in Supply Chain Investment Strategies
- AI’s Impact on Supply Chain Investment Strategies
- The ‘New Normal’ is now the ‘No Normal’ in Supply Chains
- SRR—Sustainability, Resilience, Risk Management: The Latest Supply Chain Buzzwords & Investment Opportunities
- 3PLs–Investing in the Next Generation of Outsourced Supply Chain Solutions
about
Category: Marketing & Sales Innovators
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Image via Wikipedia OK, I know a lot people think that Howard Lerman, founder of Yext is a jerk, did not invent anything, will fail, or, if you prefer add your criticism in Comments below. But hey, the guy just raised $25 million from some pretty smart VCs, including IVP (a Twitter investor–but please save…
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Image via CrunchBase Designer clothing and accessories move through some of the most complex and expensive (read: not so green, either) sales and supply chain channels in the world. Made in Asia or other third-world countries, shipped to European, Asian or North American distribution facilities and then sold through in-store or stand-alone boutiques, fashion products…
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Image via Wikipedia One of the big problems many start ups face is developing quality marketing collateral. At best, they may have a pretty good website, perhaps a brochure or two and, oh yea, numerous PowerPoint presentations. The problem is that the founders are not always able to do a live presentation or webinar for…
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Image via Wikipedia A major issue facing web-enabled software start-ups is whether to target users or sellers as the primary source of revenue. Well, the gods have spoken to Google on this issue. It's the users, stupid. Google has shut down its expensive ($200+ million investment) adventure into aggregating unsold radio and newspaper ad inventory…
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Image via Wikipedia So you are a struggling entrepreneur, with a great product, but cannot afford a PR firm to help you search out opportunities to get your ideas in front of target audiences. In the past, it would be up to you to get in touch with industry and trade publications, seeking to speak…
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Image via Wikipedia Start ups today do not need to (nor can afford to) make huge investments in marketing, sales, education, training and support infrastructure. Web-based capabilities around conferencing, meetings, webinars have allowed small companies to compete without having teams of professionals jump on air planes to visit potential/actual customer offices. Besides, in the current downturn, who can…
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I am a book collector. Not a big one, but just first editions of books I particularly enjoyed reading and can reasonably afford. That does eliminate first editions of the James Bond novels, which can sell for $6,000 to $10,000 apiece in the rare book market today. If I'd only known that when I first…
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A few months ago, I wrote a Blog on on how Don Henley & The Eagles were reinventing the marketing and distribution of music by producing and initially selling their latest album via a single channel–Wal*Mart. Similarly, Radiohead followed a similar path by releasing their new album on line, allowing buyers to set their own…
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I never thought that any supply chain or marketing innovators would get a editorial in the New York Sunday Times, but it happened. The new Eagles album–Long Road out of Eden–was released in early November only in Wal-Mart. With all the angst about the long-term decline in traditional distribution channels for music–and the propensity of…
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By now, you have probably joined Linkedin, Plaxo, Facebook or the myriad of other business networking sites that have emerged in recent years. These are generally useful tools to keep track of friends and business associates. The best part is that their information is updates (by them) when they changes jobs, etc. But now there…